Magnetsigns is a success story which has unfolded over more than 20 years. From humble beginnings, we have grown into one of the largest and most successful sign advertising companies in the world. Magnetsigns got its start in 1995 from the spark of an idea to use magnetic material with fluorescent vinyl to create high impact curbside advertising. The concept allowed for unlimited creativity with eye-popping headlines, graphics, and logos creating “can’t miss” advertising messages that quickly and efficiently transfer information to the consumer. It revolutionized the portable sign industry which up until that time was limited to sliding letters fitted into horizontal tracks.
Magnetsigns was an instant hit. Starting as a small home-based sign rental business in Barrie, Ontario, it took the local marketplace by storm. Not only were local businesses enthralled with this new product, but far-sighted entrepreneurs also began inquiring about business opportunities. Soon, Magnetsigns franchises started popping up across the country. The business grew quickly with 12 franchises being sold throughout Ontario in the first 12 months. By the year 2000, there were over 35 Magnetsigns franchises operating from coast to coast.
In 2001, Magnetsigns Advertising was sold and its head office relocated to Camrose, Alberta. The next several years saw a tremendous surge in growth which earned the company numerous awards including a ranking among Canada’s top 100 fastest growing companies by Canadian Business Magazine for four years running, a listing at 17th of Alberta’s fastest growth companies in 2006 by Alberta Venture Magazine and a ranking amongst the best 500 franchises worldwide by Entrepreneur Magazine for two consecutive years.
Magnetsigns has continued to grow and develop, adding new products and services, while expanding our extensive network. Today, we have more than 130 franchises in Canada and the United States providing a premier advertising service and best-in-class customer service. To harness the power of this network, we have created a corporate accounts program for national and regional advertisers. We also continue to expand our reach with franchise opportunities throughout the United States and Canada.
In 2011, the owners of Magnetsigns purchased the Canadian master rights for EmbroidMe Canada, the world’s largest embroidery and promotional products brand, and Billboard Connections Canada, a home-based outdoor advertising agency brand. As part of this process, Magnetsigns became a division of our newly created parent company, Declare Brands. More recently, Declare Brands has added Transworld Business Advisors and Stratus Business Solutions to our family of successful brands. Transworld Business Advisors is a worldwide network of franchisees providing business brokerage, franchise consulting and franchise development services. Stratus Business Solutions is the industry leader in green commercial cleaning and janitorial services. In all, we now service more than 160 franchises across these successful brands.