FAQ's

Why do I need a Magnetsign?

There are many reasons, the most obvious are:

• Magnetsigns are the most cost-effective form of advertising for the small businesses and organizations.
• A Magnetsign is your introduction and handshake with those passing by, promoting your business to existing and potential customers.
• Magnetsigns are always "on the job" for you, advertising 24 hours a day, 30 days a month.
• Many merchants increase their business measurably by adding a good sign. Conversely, many have gone out of business because they simply were not identified well, so not enough potential customers knew of their existence. As one sign industry professional put it, "A business without a sign is a sign of no business."
• We live in a mobile society. According to the United States Census Bureau, 18% of households relocate each year. As your customers move, you need to replace them by attracting new customers.
• People often judge a business by how it looks on their sign

How much does it cost to rent a Magnetsign?

Renting a Magnetsign is not a cost, its a promotional investment that you must expect a return from. The investment is between $3 to $7 per day - depending on the type and size of Magnetsign. Some clues to the return on this investment are in the next sentence below.

What makes a Magnetsign successful?

Selecting the appropriate type of Magnetsign, the best location to place the sign, choosing the right promotion, using an effective layout, and of course the right timing of promotion. If you get all these items right, you better make a big pot of soup.

What should my Magnetsign say and look like?

A successful sign will communicate effectively and concisely. People have one to four seconds to read your sign. They are busy and distracted, they're looking through a windshield, in traffic, day and night and in all types of weather. If you help people both see and read your Magnetsign easily, they may become your customers. Here are some guidelines:

• Use an appropriate message that has the right promotion and layout that will produce results.
• In as fewer words as possible, preferable 4 to 6, clearly communicate what you are selling or promoting.
• A large graphic or headline about your promotion will add impact, clarity and grab attention.
• Using an attractive and unique sign layout that will stand out and catch people's eye.
• Use of humour or a catchy phrase that will last longer in people's minds and a prompting message for a call to action.
• Avoiding clutter. Thirty to forty percent of the sign's face area should be black space for optimal readability.
• Don't try to sell your customers with the sign. Save that type of information until they are inside your location.
• Determine the best sign type, size and placement. Take a look at what the sign looks like from the street and sidewalk.
• Present the image you want to project that will attract customers and entice them to stop, shop and buy.
• Change your message about once a month or so, as a different layout will catch the attention of passers by.
• Don't forget to ask or have your staff ask people how they heard about the promotion to ensure the message is working.

Do I need permission from my City or municipality? You will likely need permission or a permit from your City or municipality to place a temporary or permanent sign in your area. Our franchisees can help with this as they have lots of experience, they often have strong relationships with the right people and they have our support.

Can I rent Magnetsigns in multiple locations?

Yes you can. Many of our customers do.

Why do you only rent Magnetsigns?

There are lots of reasons, which include:

• Magnetsigns are patented and are only available for rental through licensed Magnetsigns Franchises. This helps to ensure that our customers receive a consistent and quality experience regarding our products, service and brand.
• We don't just rent a sign. Our franchisees provide an effective advertising service that includes endless great ideas and access to a large inventory of different signs, letters and graphics that you can use and share with others.
• Your local Magnetsigns franchisee has had lots of training and support to provide you with effective and safe signage, when you need it.
• Your regulations may not allow you to keep a temporary sign up long term, so it makes sense to rent a Magnetsign for your important promotions, seasons or peak periods.
• By renting a sign and service, you only pay as you use. The cost of renting is hopefully related to increased revenues.
• Research has shown that if people own their own changeable sign, the messages seldom get changed and the sign will often fall into disrepair, making your location look bad.

Should I contact Magnetsigns Head Office or my closest Franchise to rent a Magnetsign?

Contact your closest franchisee. See Map of Locations

What if there isn't a Franchise in my area?

Maybe you or someone you know maybe interested in our exciting franchise opportunity. If so, see Franchising or call 1-800-219-8977.